Whether you're looking to develop a new corporate identity, brochure, newsletter, advertisement, report or catalogue, we combine art and technology to best communicate our clients' ideas. Throughout the creative process, we utilize typography and images to support and augment your message so that it is clearly presented and the desired action is initiated. At Paige 2, our creative and design efforts are tempered by the practical considerations of production, including an understanding of how to take advantage of techniques that save money, shorten deadlines and reduce production problems.

It's not your grandfather's marketing plan. LinkedIn, Twitter, Facebook, blogs, etc. all present social media options that a professional services firm or business should consider including in its marketing arsenal. Social media marketing is inexpensive and far-reaching, yet it must be strategically structured and consistently updated and monitored to be most effective. Development of a social media program is not a "one size fits all" proposition. LinkedIn and Twitter may help a professional services firm reinforce their brand and help establish themselves as Thought Leaders in specific areas, while Facebook may provide the most benefit for a small business owner to deliver targeted messages to its customer base. A Wikipedia page might increase your company's profile on the world wide web, or it might draw unwelcome posting. Paige 2 will help you define the appropriate social media plan for your business, advise you of the pros and cons, and can help you set up and manage these efforts.

One of the most effective ways you can promote your firm or business is through consistent, repetitive advertising. Advertising gives you the ability to control the message, reach large, targeted audiences, position your organization in the minds of your target audience, and measure the effectiveness of your efforts. When properly planned and implemented, advertising can be a valuable and important way to create name and brand recognition. We would be happy to consult with you about potential advertising opportunities and help you develop a strategic, targeted ad campaign.

If you have timely message to share with a select audience, we will help you craft it and deliver it to the right people. At Paige 2, we’ve placed hundreds of bylined articles on behalf of clients. We help refine the topic and research appropriate business and trade publications for potential placement of bylined articles. We work with editors to confirm their interest before asking you to spend time writing; we review and edit articles; and we continue efforts until your byline appears in print.

In addition to bylined article placements, we research trade associations, business groups, and civic and community organizations to identify key conference and other speaking opportunities and to identify publishing opportunities in their respective magazines and newsletters. Working closely with clients, we develop speaker proposals and coordinate with conference personnel to secure your participation as a speaker or panelist at important events. To maximize our clients’ potential selection and participation as a speaker, we identify opportunities well in advance of calls for submission. Once the speaking engagement has taken place, we advise on optimizing results and following up on business leads in the most timely and effective manner.